We are looking for a Marketing Manager who leads SKINN’s marketing and communication with confidence and ownership. Someone with a strong affinity for branding, strategy and content, who helps shape and position our brand in a fast-evolving, international landscape.
You work closely with the CEO and founder, the creative director and content creators, translating SKINN’s vision and expertise into a clear, consistent and future-focused market presence. You help define SKINN’s public voice as a leading brand and strategy agency.
Your role
As Marketing Manager, you lead SKINN’s marketing strategy and its day-to-day execution. You combine strategic clarity with a hands-on approach and take responsibility for impact, coherence and quality.
In practice, this means:
- Defining, executing and evolving SKINN’s marketing and communication strategy
- Working closely with the CEO/founder, creative director and content creators to position vision, thought leadership and expertise in the market
- Owning content strategy and planning across website, social media, newsletters, presentations and other channels
- Driving marketing campaigns and brand initiatives from concept to execution
- Managing and optimising digital channels with a strong focus on SEO, SEA and GEO
- Actively rethinking how AI reshapes marketing strategy, content creation, distribution and optimisation, and translating this into concrete workflows
- Monitoring and analysing performance, turning data into insights and clear actions
- Initiating and supporting events, talks and marketing initiatives
- Representing SKINN through presentations, panels and events, and moderating panel discussions and conversations
- Ensuring structure, continuity and quality across all marketing activities
Your profile
- You are motivated by building brands with long-term relevance and impact
- You think strategically, but take pride in turning ideas into action
- You are comfortable with visibility and responsibility and naturally take the lead
- You bring structure and overview, even when multiple initiatives run in parallel
- You take ownership and feel accountable for the bigger picture
- You communicate clearly and collaborate easily with management, creatives and partners
- You have a clear vision on the future of marketing and actively follow how technology, AI and media are transforming the field
- You enjoy speaking in public and sharing insights through talks, panels and conversations
Your skills
- Bachelor’s or Master’s degree in marketing, communication or a related field, or equivalent experience
- Several years of relevant experience in marketing or communication, preferably within a branding, agency or consultancy environment
- Fluent in Dutch and English, both written and spoken
- Strong organisational and communication skills
- Proven experience with content strategy, campaigns and brand communication
- In-depth knowledge of SEO, SEA and GEO and how they reinforce each other
- Experience integrating AI into marketing processes and decision-making
- Strong analytical skills with the ability to turn data into strategic action
- Comfortable working with modern digital tools, platforms and marketing technologies
What We Offer
- A creative and inspiring work environment with a warm, collaborative team
- Room for initiative, growth and ownership
- Full-time permanent contract
- Company car
- ALAN health insurance
- Annual personal training budget
- Regular creative events and inspirational talks